How Can Targeted Recruitment and Retention Programs Help Meet Headcounts?
Numerous benefits can be achieved when a company focuses on targeted recruitment and retention programs. Initially, these programs facilitate building an employer brand presence in front of the best talent available.
When a targeting message is compelling, it creates a positive brand image among job seekers. It also ensures that candidates are familiar with your brand in the future if new opportunities that meet their criteria become available. In essence, this strategy creates the opportunity to prepare for future positions and those currently available.
An additional benefit afforded by targeting recruitment strategies designed to meet headcounts is that any "hard-to-fill" positions within the organization will become easier. This happens because the organization knows the exact skill sets and experience needed; however, the real benefit is that candidates can be matched against these requirements to ensure the right fit. With this strategy in place, any received applications are more likely to meet the minimum requirements, allowing the recruiter or employer to focus on quality candidates instead of sifting through applications that do not meet their needs.
Once these headcounts are met, good retention programs must be in place to ensure that this talent does not leave in the short-term. Even the implementation of a basic employee retention program can help a company further improve its ability to recruit top talent – instead of being viewed as just a stepping stone to other industry opportunities.
Far too often, organizations worry about slowing employee churn since high turnover rates drain available time and resources. Having strong employee recruitment and retention plan in place can help mitigate this risk long-term. Although creating new employee retention and targeted recruitment strategies takes time, the benefits that can be achieved are immense. Just remember to align your plans with your existing company culture for the most impact. Through Certified Source’s Performance Based Staffing services, companies are able to ensure that their headcounts are being met through well-crafted and implemented targeted recruitment strategies.